ISUZU D-MAX V-CROSS COMMERCIAL WINS BIG!

Isuzu UK is proud to announce that the Isuzu D-Max V-Cross Commercial has been named Best Work Pick-up at the inaugural Van Reviewer Awards 2026, reinforcing its position as one of the most capable and commercially focused pick-ups on the UK market.

Judged by the editorial team at vanreviewer.co.uk, the award recognises vehicles that deliver genuine real-world value to working professionals. The D-Max V-Cross Commercial was selected for its clear commercial intent, robust capability and financial practicality for customers following recent double cab pick-up tax legislation changes.

Specifically engineered for SMEs, farmers, tradespeople and construction professionals, D-Max V-Cross Commercial is based on Isuzu’s flagship V-Cross model and professionally converted into a permanent two-seat commercial vehicle. The rear passenger area has been re-engineered into a secure internal load space, ensuring long-term compliance and reinforcing its status as a serious work tool.

The model retains core pick-up strengths, including a 1-tonne payload, 3.5-tonne towing capacity, four-wheel drive, Rough Terrain Mode and a rear differential lock, while also delivering premium comfort and technology for everyday working life.

George Barrow, Editor at vanreviewer.co.uk, commented: “Work-focused pick-ups need to be tough, practical and genuinely capable on the job, but they also need to make financial sense. The Isuzu D-Max V-Cross Commercial shows exactly how to balance those demands. Built with real commercial intent by navigating last year’s double cab pick-up truck tax changes, it combines serious payload and towing capacity with even more practicality from a secure loadspace in place of the second row of seats. Isuzu UK has seen a challenge and boldly stepped up to the task of making the D-Max Commercial a must-have pick-up for anyone who is serious about using their pick-ups for work.

“Isuzu’s quick response to the government’s tax changes for pick-up trucks has led them to produce a superb work-focused truck. What stands out about the D-Max Commercial is how honest it feels. The V-Cross trim is exactly what pick-up truck customers have come to expect, and there’s nothing overcomplicated about it. The workmanship of the conversion is top-notch, and tax rules aside, for those who don’t need a second row of seats, it’s an absolute no-brainer. The D-Max Commercial is built to be a tough, honest pick-up, and it’s a job that it does extremely well.”

Alan Able, Managing Director at Isuzu UK, added: “We’re delighted to see the D-Max V-Cross Commercial recognised as Best Work Pick-up at the first Van Reviewer Awards. This award is particularly meaningful because it reflects exactly what we set out to achieve: listening to our customers and delivering a pick-up that is genuinely fit for purpose, fully compliant and built with real commercial intent. The V-Cross Commercial proves that businesses no longer have to choose between capability, comfort and tax efficiency. They can have all three in one vehicle.”

The Van Reviewer accolade adds to the already successful start to the year for Isuzu UK. In 2026, the Isuzu D-Max has also been awarded Pick-up Towcar of the Year by the Caravan and Motorhome Club Awards and Pick-up of the Year by Company Car & Van, while Isuzu’s electrification journey has been recognised with a “One to Watch” award for the upcoming Isuzu D-Max EV from What Van?.

The Van Reviewer Awards are a new industry initiative launched in 2026 by vanreviewer.co.uk, celebrating the best vans and pick-ups on sale in the UK. Judged by experts with a strong focus on real-world usability, value and ownership experience, the awards aim to highlight vehicles that truly deliver for businesses. More information about the awards can be found at www.vanreviewer.co.uk/awards.